SVT Interaktiv is the interactive department of SVT. We develop all of SVT’s public online services – SVT Play, svt.se, SVT Nyheter, SVT Sport, Barnkanalen and Bolibompa, to name a few. We are approximately 120 people, working in cross functional teams to design and develop SVT’s online services, platforms and functions.

SVT is a public service company with a mission to provide TV content and services “about all, for all”. Our operation is based on a democratic idea and is independent of political and commercial interests. We are funded by a compulsory license fee.


“Design involves everyone.”
Håkan Smith
Lead Art Director, Svti

“This place gives me the chance to expand my knowledge, try out new things and work together with people and learn”
Stefan Berggren
Infrastructure Engineer, Webcore

“It feels absolutely magical to measure our work in user joy and retention, rather than cold profit. That’s a luxury that leaves a good feeling in the heart.”
Lina Nord
Art Director, Barnkanalen

“It is within the self-organized teams the magic happens”
Hilda Stenberg
Developer Manager, Webcore

@svtinteraktiv

Follow SVTi behind the scenes on Instagram.